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Imaginary Friends and SPF420 announce a collaborative SXSW party at a private residence in Austin, TX on Tuesday, March 11th that starts at 3PM (CST).  

Featuring sets by: 

Ryan Hemsworth, Giraffage, Anamanaguchi (DJ),

Wave Racer, Saint Pepsi, Beat Culture,

Bear // Face, Different Sleep, Deebs

Spazzkid, & Tony Hawk Pro DJ

Though the party is an invite-only, closed-to the public affair, fans are encouraged to tune in to during the show, where they can watch the sets on a high-speed tinychat live stream.

SXSW420 is presented in partnership with CRAP Eyewear, Pragma Events and Sailor Jerry’s.

More information about the party can be found on Facebook.

About SPF420: is an online music venue wherein artists broadcast to fans from the comfort of their homes.  Whether they share an exclusive album preview, put on a live performance, or something else entirely is left up to the artist.

The SPF420 artist roster includes the likes of XXYYXX, Chrome Sparks, Groundislava, Mister Lies, Ryan Hemsworth, Tobacco, and more.

About Imaginary Friends:

Imaginary Friends is a new record label based in Los Angeles and Brooklyn. Expect the debut release from Imaginary Friends in 2014.

More info on Imaginary Friends: Haley Potiker / Chris Crowley.

About Our Partners:

CRAP Eyewear is an independent sunglass brand from Los Angeles, California. The brand is heavily influenced by the California culture that surrounds it, which it strives to support on the purest levels possible: beach subcultures like skateboarding and surfing, and LA music movements like punk rock, hip hop & underground electronic.  Crap’s sunglasses and apparel are sold in select independent retailers worldwide, from LA to NY, Sydney to Tokyo.

Pragma Events connects Austinites with the best local bands and unique event experiences. They host intimate showcases with a select number of attendees and work with Austin’s finest local sponsors to hook you up with special treats.